Pricing Strategy World Summit is a one of a kind platform that brings together the worldwide Pricing, Revenue Management, Commercial, Marketing and Digital Transformation community each year. Covering the main sectors of B2B, B2C and Digital, Retail & E-Commerce in dedicated streams, the conference provides as a knowledge base for the global pricing community. With ground-breaking plenary keynotes, focused streams and innovative solutions providers and startups, the summit provides a total and complete insight into pricing innovations, transformation and analysis.

JI-HOON DIERCKX

Chairman & CEO

PricingOne, Switzerland

KONSTANTIN KÖLSCH

Senior Central Operations Manager

Uber, Netherlands

RAFAL JANACZEK

Strategic Pricing Director - EMEA

Tenneco, Poland

FERNANDO VENTUREIRA 

Chief Executive Officer

Stratence Partners, UK

KEY TOPICS

AI & PRICING STRATEGY

• Harnessing AI in pricing to help curb inflation
• Innovative use of CPQ
• The value of Machine Learning in improving margins and keeping sales

ESTABLISHING A SUCCESSFUL PRICING TEAM

• Creating and growing your pricing team
• How to assert the department's importance to stakeholders
• Case studies of significant pricing transformations

BEST PRACTICES FOR MARKET INTELLIGENCE

• How to effectively analyse and harness data to drive sales and growth
• Price elasticity & price setting excellence
• Utilising behavioural economics into customer analytics

BEST STRATEGY FOR YOUR COMPANY

• Value-based pricing strategy
• Opportunities and pitfalls in executing predictive methodologies
• Global vs. local pricing strategies

VALUE & PRICING

• Value pricing to different customer bases
• Imposing a culture of value withing your team's practices
• Value-based pricing on a concrete use case

REVENUE GROWTH MANAGEMENT IN 2024

• The RGM journey & how to adapt to global economic dynamics
• Pricing a new product & revenue strategy
• Driving sales through price increase & maintaining customer loyalty

SUBSCRIPTION-BASED PRICING MODELLING

• B2B/B2C subscription models
• Digital subscription pricing analytics
• Trade terms & discount management

THE FUTURE OF E-COMMERCE

• Dynamic pricing: Changes and the outlook for the future
• The best practices for Bundling & Discounting in online retail
• How customer spending patterns changes pre/post pandemic

PRICE PACK ARCHITECTURE

• Driving portfolio growth by diversifying product offerings at preferred prices
• Emphasizing the link between innovation and pricing
• How to adapt to diverse customer behaviours

PLATINUM PARTNERS

GOLD PARTNERS

SILVER PARTNERS

ATTENDEE TESTIMONIALS

'I am extremely grateful to Ardensi to organize the event and enable to meet with all the top niche pricing professionals "the cream" from all over the world and motivate all the professionals to network and learn from each other. There is no position/theory/book that would give the same experience than learning from the bests'.

Pricing Manager, Goodyear Tire & Rubber Company

'Pricing Strategy World Summit is an event for all those companies looking for reaching the excellence in Pricing matter as well as for those Companies just starting to approach a new model of business more Pricing oriented. The event is having content suitable for both ,Pricing beginners and Pricing experts too. The level of presentation is very high, good content, great presenters'.

Pricing Director, Vertiv

'Great experience, diverse audience and a lot of ideas to take home and explore further.' 

RGM Manager, Coca-Cola HBC

'I found the Pricing Strategy World Summit to be incredibly informaive, not just in sharing best practices and learnings from other leaders, but also in looking to the future in promoting diverse, inclusive and accessible communities'. 

WorldWide Pricing Director, HP Inc.

PAST ATTENDEES