Julia is passionate about pricing strategies in fast-moving, competitive markets. With experience across multiple pricing roles and a background in mathematics, Julia specialize in developing data-driven and impactful pricing strategies. In the Mobility industry, Julia focused on dynamic pricing, A/B testing, and subscription models, combining strategic planning with hands-on execution. Now, Julia is building KoRo’s pricing function and strategy, driving margin growth, enhancing customer-centric communication, and leveraging data for smarter decision-making.